Employer: BeWo Technologies Pvt Ltd

Duration : Feb 2017 - Nov 2017

Job Profile

Pre- Sales: •Assist the Business Development team to strategize and pitch the appropriate marketing campaign to the FMCG clients in GT stores •Analyze tertiary sales data to determine advanced types of promotion, trade schemes and BTL activities based on objectives shared by client •Cross-selling of BeWo offerings to existing clients and help increase profitability of the company Project Management: •Handle end to end campaign management responsibilities to ensure smooth and timely execution of the projects •Regularly track campaign data and take corrective measures, if needed to improve the effectiveness of the campaign •Monitor the distribution of the client by checking stock out situations in campaign stores •Introduce the client products to new stores based on geography and distribution route and thus improve their distribution network •Share progressive and actionable insights with the client basis pre- and post- campaign analysis Clients Handled: Jyothy Laboratories, ITC, Emami

Employer: Bespoke Integration

Duration : Jul 2014 - Jul 2016

Job Profile

•Monitoring competition activities and identifying opportunities for new business development •Interfacing with clients for most viable solution on their activity brief keeping in mind the varied positioning of the brands •Conceptualizing ideas for BTL, brand activations, sampling initiatives and other marketing solutions, as well as events and product launches for brands to connect with their consumers •Managing multiple stake holders and vendors for the successful and timely execution of the campaign Clients Handled: Hindustan Unilever, Cadbury, Glenmark, TATA Starbucks, NDTV, Global CP Major campaigns handled: Brand Activations: - Cadbury Celebrations Le Chalo Khushiyan campaign in association with NDTV pan India in 2014 & 2015 - The Kissanpur Experience across PVRs in Mumbai - Cadbury Fans of Joy activity pan India Sampling Initiatives: - Bru sampling initiative in association with Aarey and Mother Dairy and Gopaljee Milk Booths - Cadbury Bournville "Rediscover an old favourite campaign" in PVRs - Glenmark VWash product sampling across colleges, malls, MT stores & fests Events: - Global CP Product Launches for its product lines (Confectioneries, Beverages & Home Insecticide) - Annual Client Meet for mGage

Employer: Covidien Healthcare India Pvt Ltd

Duration : Jul 2013 - Oct 2016

Job Profile

•Liaise with doctors of various departments and OT nurses in hospitals •Presentation of demos of the instruments and taking feedback with regards to usage •Trained in selling skills and negotiation skills •Assigned an additional region to handle by the end of training period

Employer: Shakti Publications Pvt Ltd

Duration : Jul 2010 - Apr 2011

Job Profile

•Identify the right channel of communication (magazine, properties and website) for the client to run their advertisements •Lead the sales initiative to identify potential clients and pitch for space selling •Introduced properties such as Gender Wars, Fashionably You to improve the visibility of magazine across colleges •Responsible for bringing up the sales subscription and circulation numbers of the magazine by changing the circulation model

BASIC/GRADUATION

Course Name : B.E. Biotechnology
University/College : Visveswaraiah Technological University Bangalore
Completion Year : 2009

Post Graduation

Course Name : PGDM Marketing
University/College : SIES College of Management Studies Navi Mumbai
Completion Year : 2013